what you can do with this program

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earn
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exchange
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redeem

You can collect HBC Rewards points when you shop at any of the Hudson's Bay Company (HBC) family of stores across Canada — the Bay, Zellers and Home Outfitters. You can then redeem your HBC Rewards points for an HBC Gift Card, making everything at the Bay, Zellers and Home Outfitters available for the choosing. Or redeem at one of HBC Reward's partners for even more options.

The HBC Rewards program has recently been redesigned to help you get the most out of HBC Rewards. Changes include more attainable rewards, more flexibility, more earning potential and more simplicity. Click here for the full details.

track your balances

track your balances.
Get the full picture by tracking all of your loyalty program balances, all in one place. Track your HBC Rewards balance in your Loyalty Wallet and be alerted of any bonus points, earn opportunities and promotions.

program features

Check out these HBC Rewards program features for even more ways to get the most out of your membership.

exchange HBC Rewards points into Esso Extra points

donate your HBC Rewards points to charity

create an HBC Rewards community to support your favorite cause